Artículos
RESEARCH INNOVATIONS IN SUSTAINABLE MARKETING: RISM2025
May 27, 2025 Madrid, Spain in collaboration with EMAC Annal Conference 2025
The second edition of Research Innovations in Sustainable Marketing (RISM2025) symposium will be held in person in Madrid, Spain on May 27, 2025 as a prelude to the 53rd EMAC Conference hosted by ESIC University. In addition to a distinguished keynote speaker and concurrent sessions, RISM2025 will hold roundtable discussion sessions to facilitate connections between scholars and practitioners with similar research interests.
The RISM Organizing Committee is requesting submission of abstracts (800 word limit, published in the online proceedings) as well as fully developed manuscripts (10,000 word limit, not published in the online proceedings). Both types of submissions (abstracts and full manuscripts) will be considered for oral presentation in competitive paper sessions. All submissions will be double-blind peer reviewed. Accepted full manuscripts are eligible (pending further review) for publication in the Journal of Sustainable Marketing (JSM). Conceptual, qualitative, and quantitative research submissions along with case studies are welcome.
- Sustainable marketing strategy
- Corporate social responsibility
- Effective communications for sustainable goods and services.
- Sustainable consumer behavior
- Sustainable supply chain implementation & management
- Building and managing circular supply chains that are economically viable.
- Use of data analytics and AI in sustainable marketing
- Fair trade practices that benefit supply chain stakeholders and the brand.
- Sustainable product innovation and diffusion
- Innovative marketing strategies for new sustainable ventures.
- Ethical issues in sustainable marketing
- Sustainable marketing issues in developing and emerging markets.
- Cross-cultural differences and similarities in sustainable consumption.
- Innovations in sustainable travel and travel with purpose.
Important Dates:
- The manuscript and abstract submission deadline is December 1, 2024.
- Notification of acceptance/rejection will be provided by March 15, 2025.
Please visit the RISM2025 website for more information: https://rism.world/
