Candidatos al Premio AEMARK al Mejor Artículo de Investigación en Marketing (Edición 2024, artículos publicados en 2023)

1.3 y 1.4 Nuestra asociacion Logo AEMARK

El premio (un premio y 2 accésits) al mejor artículo de investigación en marketing publicado en 2023, que se dará a conocer durante la celebración de la Asamblea General de AEMARK en septiembre 2024, contará con el comité evaluador formado por tres especialistas de reconocido prestigio.

En esta  edición, se han recibido un total de 24 trabajos que cumplían con las bases del premio. La relación completa de las investigaciones recibidas ha sido la siguiente (por orden alfabético):

Artículos (en orden alfabético)

doi

Akdim, K., Belanche, D., & Flavián, M. (2023). Attitudes toward service robots: analyses of explicit and implicit attitudes based on anthropomorphism and construal level theory. International Journal of Contemporary Hospitality Management, 35(8), 2816-2837.

http://doi.org/10.1108/IJ CHM-12-2020-1406

Aljarah, A., Ibrahim, B., Lahuerta-Otero, E., & García de los Salmones, M.M. (2023). Doing good does not always lead to doing well: the corrective, compensating and cultivating goodwill CSR effects on brand defense. Current Issues in Tourism, 26(20), 3397-3410.

https://doi.org/10.1080/ 13683500.2022.2139225

Barta, S., Belanche, D., Fernández, A., & Flavián, M. (2023). Influencer marketing on TikTok: The effectiveness of humor and followers’ hedonic experience. Journal of Retailing and Consumer Services, 70, 103149.

https://doi.org/10.1016/j

.jretconser.2022.103149

Barta, S., Belanche, D., Flavián, M., & Terré, M.C. (2023). How implementing the UN sustainable development goals affects customers’ perceptions and loyalty. Journal of Environmental Management, 331, 117325.

https://doi.org/10.1016/j

.jenvman.2023.117325

Barta, S., Gurrea, R., & Flavián, C. (2023). Using augmented reality to reduce cognitive dissonance and increase purchase intention. Computers in Human Behavior, 140, 107564.

https://doi.org/10.1016/j

.chb.2022.107564

Buzova, D., Sanz-Blas, S., & Cervera-Taulet, A. (2023). Co-creating emotional value in a guided tour experience: the interplay among guide’s emotional labour and tourists’ emotional intelligence and participation. Current Issues in Tourism, 26(11), 1748-1762.

https://doi.org/10.1080/ 13683500.2022.2064837

Collado-Agudo, J., Herrero-Crespo, A., & San Martín-Gutiérrez, H. (2023). The adoption of a smart destination model by tourism companies: An ecosystem approach. Journal of Destination Marketing and Management, 28, 100783.

https://doi.org/10.1016/j

.jdmm.2023.100783

Flavián, C., Akdim, K., & Casaló, L.V. (2023). Effects of voice assistant recommendations on consumer behavior. Psychology & Marketing, 40(2), 328- 346.

https://doi.org/10.1002/ mar.21765

Gao, L.(X.), de Haan, E., Melero-Polo, I. & Sese, F.J. (2023). Winning your customers’ minds and hearts: Disentangling the effects of lock-in and affective customer experience on retention. Journal of the Academy of Marketing Science, 51, 334-371.

https://doi.org/10.1007/ s11747-022-00898-z

García-Carrión, B., Del Barrio-García, S., Muñoz-Leiva, F., & Porcu, L. (2023). Effect of social-media message congruence and generational cohort on visual attention and information-processing in culinary tourism: An eye-tracking study. Journal of Hospitality and Tourism Management, 55, 78-90.

https://doi.org/10.1016/j

.jhtm.2023.03.006

Higueras-Castillo, E., Liébana-Cabanillas, F.J., & Villarejo-Ramos, Á.F. (2023). Intention to use e-commerce vs physical shopping. Difference between consumers in the post-COVID era. Journal of Business Research, 157, 113622

https://doi.org/10.1016/j

.jbusres.2022.113622

Illescas-Manzano, M.D., Martínez-Puertas, S., Sánchez-Pérez, M., & Torres, A.M. (2023). Look before you leap: Comparison and profiles of hotel price determinants in four European markets. International Journal of Hospitality Management, 109, 103401.

https://doi.org/10.1016/j

.ijhm.2022.103401

Minguez, A., & Sese, F.J. (2023). Periodic versus aggregate donations: Leveraging donation frequencies to cultivate the regular donor portfolio. Journal of Service Research, 26(2), 283-299.

https://doi.org/10.1177/ 10946705221103270

Moliner-Velázquez, B., Fuentes-Blasco, M., & Gil-Saura, I. (2023). Managing relationships between tourism companies and their suppliers: An approach beyond classical variables. European Research on Management and Business Economics, 29(1), 100203.

https://doi.org/10.1016/j

.iedeen.2022.100203

Moreno-Lobato, A., Di-Clemente, E., Hernández-Mogollón, J.M., & Campón-Cerro, A.M. (2023). How emotions sound. A literature review of music as an emotional tool in tourism marketing. Tourism Management Perspectives, 48, 101154.

https://doi.org/10.1016/j

.tmp.2023.101154

Ortega-Egea, J. M., & García-de-Frutos, N. (2023). How do controversial foreign country images affect consumers? International Journal of Consumer Studies, 47(5), 1927-1949.

https://doi.org/10.1111/i jcs.12968

Román, S., Riquelme, I.P., & Iacobucci, D. (2023). Fake or credible? Antecedents and consequences of perceived credibility in exaggerated online reviews. Journal of Business Research, 156, 113466.

https://doi.org/10.1016/j

.jbusres.2022.113466

Ruiz-Equihua, D., Romero, J., Casaló, L.V. & Loureiro, S.M.C. (2023), Smart speakers and customer experience in service contexts, Psychology & Marketing, 40(11), 2326–2340.

https://doi.org/10.1002/ mar.21907

Ruiz-Equihua, D., Romero, J., Loureiro, S.M.C., & Ali, M. (2023). Human–robot interactions in the restaurant setting: the role of social cognition, psychological ownership and anthropomorphism. International Journal of Contemporary Hospitality Management, 35(6), 1966-1985.

https://doi.org/10.1108/I JCHM-05-2022-0597

Sáez-Ortuño, L., Forgas-Coll, S., Huertas-Garcia, R., & Sánchez-García, J. (2023). Online cheaters: Profiles and motivations of internet users who falsify their data online. Journal of Innovation & Knowledge, 8(2), 100349.

https://doi.org/10.1016/j

.jik.2023.100349

Sáez-Ortuño, L., Forgas-Coll, S., Huertas-Garcia, R., & Sánchez-García, J. (2023). What's on the horizon? A bibliometric analysis of personal data collection methods on social networks. Journal of Business Research, 158, 113702.

https://doi.org/10.1016/j

.jbusres.2023.113702

Sicilia, M., López, M., & Palazón, M. (2023). The combined effect of front-of- package labels and influencer recommendations on food choice decisions. Appetite, 191, 107074.

https://doi.org/10.1016/j

.appet.2023.107074

Singh, V., Singh, T., Higueras-Castillo, E., & Liebana-Cabanillas, F.J. (2023). Sustainable road transportation adoption research: A meta and weight analysis, and moderation analysis. Journal of Cleaner Production, 392, 136276.

https://doi.org/10.1016/j

.jclepro.2023.136276

Temprano-García, V., Pérez-Fernández, H., Rodríguez-Pinto, J., Rodríguez- Escudero, A.I., & Barros-Contreras, I. (2023). How to build a brand-oriented family firm: The impact of socioemotional wealth (SEW) dimensions. Journal of Business Research, 163, 113929.

https://doi.org/10.1016/j

.jbusres.2023.113929

:

Image

logo2024rectangularazulAsociación Española de Marketing Académico y Profesional Departamento de Dirección de Marketing e Investigación de Mercados

logo_esic_blanco.fw.png
contacta_btn1.fw.png
socios_btn.fw1.png

 

rrsslog.fwconlink.fw Facebook Twitter Instagram

Utilizamos cookies propias y de terceros para facilitar su navegación en la página web, conocer cómo interactúas con nosotros y recopilar datos estadísticos. Por favor, lee nuestra Política de Cookies para conocer con mayor detalle las cookies que usamos, su finalidad y así como poder configurarlas o rechazarlas si así lo considera

Más información Aceptar Rechazar