ESMA was founded with the aim of connecting marketing professionals, researchers and practitioners at the European level to promote social marketing as a framework for solving social problems.
ESMA and AEMARK have signed a collaboration agreement with the aim of encouraging the participation of their respective members in the activities of the two associations, disseminating useful information and objectives, and promoting the joint organization of specific events.
The purpose of this agreement is to establish a framework for collaboration between ANDATA and AEMARK to provide members of the association with preferential conditions for contracting services and solutions offered by ANDATA, thereby contributing to the development of research and academic projects in the field of marketing.